An agency outlook into the future of our information society

Pin It

Looking into the future of agency business, we have seen horrible visions. This project at Hyper Island by Åse Holte, Fredrik Davidsson, Fredrik Ekholm, Hjalti Axel Yngvason, Kristoffer Jansson & Rasmus Stenbergh gives some positive outlook into motion pictures and information technology, and why brands should consider working with agencies.

The video discusses how motion graphics will continue to influence our daily lives, whether we will have bacterial lanuguage in the year 3.000, if Twitter and Facebook still exist, and or will Google run the world? These are just some thoughts of today’s creative brains…

The main challenge was mentioned by Nico Casavecchia from Boolab addressing companies communication activities „You need to find the balance between commercial and non-commercial work!“ However, the opportunities for marketers in the future are nicely put George Giampuranis, Creative Director at Sid Lee into the quote… „You can’t just live in yourself. (..) There are so many more contact points to a brand. Basically any medium that serves as a communication tool.“

Information Society from Hjalti Axel Yngvason on Vimeo.

Related Posts

Kommentare

Schreiben Sie Ihren Kommentar...
(Ein Foto neben dem Kommentar erhalten Sie bei Gravatar.com)