Funny Case Study: „David on Demand“

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This social media case study by Leo Burnett Worldwide called „David on Demand“ is really something to be shared with my readers. It is outlining the success of an unprecedented social media experiment. Users were able to control the actions of a man through Twitter and then view the experiment live via 24/7 video streaming through a webcam installed on his head. Great and funny idea – although I would not let my followers do that with me… ;-)

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2 Kommentare zu "Funny Case Study: „David on Demand“"

  1. Funny Case Study: “David on Demand” am 16.12.2010 13:57 

    […] den Beitrag weiterlesen: Funny Case Study: “David on Demand” Tags:burnett, success, outlining-the-success, burnett-worldwide, readers, really-something, […]

  2. Tweets that mention Funny Case Study: “David on Demand” -- Topsy.com am 16.12.2010 19:49 

    […] This post was mentioned on Twitter by Martin Meyer-Gossner, spacegirrl. spacegirrl said: RT @thestrategyweb: Funny social case study… http://bit.ly/i2Wr9Y […]

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