How YouTube celebrates it’s 7th birthday…

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What happened on the 21st of May 2005? Right, YouTube was “internet-born”. Those days 8 Mio. videos got watched on the platform. Obviously, the platform used this date to celebarte it’s birthday number 7 now. YouTube produced a video to showcase the positive development that led them in a position which seems to be unique today.

What we all wanted to know is what traffic and engagement is happening on YouTube. The following video offers some little but important insights on the YouTube activities, and the users working with and watching it. The most important video stats are as follows…

– With over 4 billion videos, YouTube marks a unique position in views per day
– Some amazing 72 hours of video uploaded every day
– The Kony video got around 30 million views in one day

Surprisingly enough, we hear nothing about the Leanback opportunities which were launched quite a while ago. Nor do we see some intelligent videos series that showcases the portfolio of any HiFi retailer or a cloths company as a storytelling media that promotes products in a modern way.

Well, there is plenty of opportunities to grow for YouTube. It becomes clear why YouTube is pitching big way these days to get more professional content like web series on the platform, so the people might use it for their “leanback” times.

One statement in the video is a good take away for companies: “The power of simplifying the process as a solution!” is a statement some more companies should focus on when professionalizing their business…

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