http://www.thestrategyweb.com/news-update-best-of-the-day-102 Tools, Tactics, Trends * Martin Meyer-Gossner is a web business strategist, trainer & speaker Fri, 10 Feb 2012 20:01:18 +0000 hourly 1 http://www.thestrategyweb.com/news-update-best-of-the-day-102#comment-1646 Martin Meyer-Gossner Fri, 24 Apr 2009 11:55:54 +0000 http://www.thestrategyweb.com/?p=4690#comment-1646 Very good comment, Sven. I found the output quite offensive and 'too early' in todays economic development as well - how about saying 'suffering' then we are somewhere in the middle of the truth. There are still a lot of companies not even thinking about socializing or just about evaluating it... Very good comment, Sven. I found the output quite offensive and ‘too early’ in todays economic development as well – how about saying ‘suffering’ then we are somewhere in the middle of the truth. There are still a lot of companies not even thinking about socializing or just about evaluating it…

]]> http://www.thestrategyweb.com/news-update-best-of-the-day-102#comment-1644 Sven Blaukat Fri, 24 Apr 2009 09:54:55 +0000 http://www.thestrategyweb.com/?p=4690#comment-1644 traditional advertising is not dead. advertising is just getting more complex. To reach a consumer, you just have to play the whole claviature of communication (including socializing aspects). It´s just not enough to provide information on all possible ad channels. You need a complex and efficient communication concept which will provide the most outcome. The setup and the skills of marketing teams have to change completely to be successful in the future. traditional advertising is not dead. advertising is just getting more complex. To reach a consumer, you just have to play the whole claviature of communication (including socializing aspects). It´s just not enough to provide information on all possible ad channels. You need a complex and efficient communication concept which will provide the most outcome. The setup and the skills of marketing teams have to change completely to be successful in the future.

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