The perspective of Uberflip „predicts“ that there are some obvious trends coming up in content marketing.
Not surprisingly, a „director of content“ might be the new team member in companies. This might be nothing new when compared with our job title predictions for web strategy at the beginning of 2013. Some other aspects of Uberflip include: higher quality of content, content curation, multiscreen marketing, and what every consultant will love: bigger budgets for hopefully better content.
„Brands will step up their game by integrating great journalism and storytelling into their strategies,“ states Uberflip.
Let’s hope their predictions proof to become reality. Or maybe, you see some other development in the near future. Why not share it with us…?