Kommentare zu: Will paid content be the future of the web? http://www.thestrategyweb.com/will-paid-content-be-the-future-of-the-web Tools, Tactics, Trends * Martin Meyer-Gossner is a web business strategist, trainer & speaker Fri, 10 Feb 2012 20:01:18 +0000 hourly 1 Von: News Update - Best of the Day http://www.thestrategyweb.com/will-paid-content-be-the-future-of-the-web#comment-1776 News Update - Best of the Day Mon, 15 Jun 2009 09:20:47 +0000 http://www.thestrategyweb.com/?p=5031#comment-1776 [...] Advertising 2.0 conference in New York… and I was happy to read his words in B2B Online as paid content needs to be the future of the web. “I absolutely believe that the Internet is passing from its free phase to a paid system,” he [...] [...] Advertising 2.0 conference in New York… and I was happy to read his words in B2B Online as paid content needs to be the future of the web. “I absolutely believe that the Internet is passing from its free phase to a paid system,” he [...]

]]> Von: Martin Meyer-Gossner http://www.thestrategyweb.com/will-paid-content-be-the-future-of-the-web#comment-1728 Martin Meyer-Gossner Wed, 27 May 2009 11:38:10 +0000 http://www.thestrategyweb.com/?p=5031#comment-1728 If the user does not receive the content that is popular, fresh or kicking, he/she will not be paying for it. But also important is the convenience and usability of the process that the paying mode is based upon. The less interactions, the more likely the user is to accept to pay for content. Definitely agreed... If the user does not receive the content that is popular, fresh or kicking, he/she will not be paying for it. But also important is the convenience and usability of the process that the paying mode is based upon. The less interactions, the more likely the user is to accept to pay for content. Definitely agreed…

]]> Von: Werbewirkung von Werbeformaten: Es zählt, was unterhält… http://www.thestrategyweb.com/will-paid-content-be-the-future-of-the-web#comment-1726 Werbewirkung von Werbeformaten: Es zählt, was unterhält… Wed, 27 May 2009 11:21:53 +0000 http://www.thestrategyweb.com/?p=5031#comment-1726 [...] kann kein Medium langfristig existieren und dann bleibt dem Mediengeschäft wohl nur eine Zukunft mit Paid Content - und die werden dem User wohl auch nicht gefallen. Wer glaubt, daß Web 2.0 könne sich [...] [...] kann kein Medium langfristig existieren und dann bleibt dem Mediengeschäft wohl nur eine Zukunft mit Paid Content – und die werden dem User wohl auch nicht gefallen. Wer glaubt, daß Web 2.0 könne sich [...]

]]> Von: Gisela Schmalz http://www.thestrategyweb.com/will-paid-content-be-the-future-of-the-web#comment-1724 Gisela Schmalz Tue, 26 May 2009 20:38:23 +0000 http://www.thestrategyweb.com/?p=5031#comment-1724 "In my eyes it depends on how the paid content ’system’ or ‘platform’ charges the user - not which content is ‘wanted’." My eyes look at the paid content-thing in the same way. Quality in the net is no distinctive criterion, it might be a) community, b) value added services or c) newness (topicality or innovation/first movership). Content Provider should take a good look at what the Game Developer/Publisher do. I wrote a whole book about the topic. It´s called NO ECONOMY (Eichborn 2009, 224 S.). The title is in English, but the content in German... “In my eyes it depends on how the paid content ’system’ or ‘platform’ charges the user – not which content is ‘wanted’.”

My eyes look at the paid content-thing in the same way. Quality in the net is no distinctive criterion, it might be a) community, b) value added services or c) newness (topicality or innovation/first movership). Content Provider should take a good look at what the Game Developer/Publisher do. I wrote a whole book about the topic. It´s called NO ECONOMY (Eichborn 2009, 224 S.). The title is in English, but the content in German…

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