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Ob Tatort, GNTM oder Dschungelcamp: Viele TV-Serien profitieren vom Boom des Second Screens in deutschen Wohnzimmern. Innerhalb von fünf Tagen nach Ausstrahlung erreichte zum Beispiel das Format Dschungelcamp bereits über 150000 Nennungen im Social Web ( MediaCom). Dies sind 8x mal mehr Erwähnungen als noch im Jahr 2013. Es wird getwittert, diskutiert und geliked, was […]
Every screen manufacturer seems to have their own vision on how the world will have some format of flat screens following us, pushing us and making our lives “better”. We have seen the screens of the future with 3D and Augmented Reality merging, the car rear screens by Toyota, Microsoft’s productivity vision of the future, […]
Der Second Screen ist für TV-Verantwortliche ein Segen, denn laut aktueller Forschung soll der Second Screen dazu beitragen, das TV-Programm zu verlängern, bzw. den Nutzer vom Zappen abhalten. So stellt es Seven One Media in seinem neuesten Report „Mobile Barometer“ in Zusammenarbeit mit Interrogate dar. Im Report heißt es, Second Screen-Nutzer würden gerne Informationen zum Programm […]
Many families, and especially couples, experience new formats of evening togetherness. Couples are not leaning back any longer and simply watching TV, or having relaxed chats next to it. With most couples, both partners are using their smartphones, tablets or notebooks to chat with friends, to update their status for their fans and keep in […]
While CNN asks why Boeing is not grounding the 737 MAX, drone companies are competing on their future visions around taxi services. And the outlook of their visions goes until 2050… There is much hope and many questions around air mobility of the future. Whether drones will be all around us in 2050? Well, for […]
Smart clothing combined with a new generation of sensors as part of intelligent hardware components is one of the biggest markets when thinking about the future. This is not only a question for the insurance industry in order to create new business segments. There are also a lot of benefits for sport clubs by tracking […]
There are so many stories going around about Elon Musk and his ambitious plans around self-driving cars and renewable energy. But there are also other goals that Musk would like to accomplish. One of these projects Musk is running beside the car industry is the ‘Urban Loop System.’ Based on a recently report from Mashable.com […]
It is no news anymore that all social networks are turning more and more into content platforms, and are challenging the good old publishing world. Brands and managers, especially thought-leaders, are showcasing their business expertise to their peers and the industry they are addressing on platforms like LinkedIn rather than starting their own blogs. LinkedIn […]
Not futuristic in terms of the design. Not too special compared to Tesla (big tablet in the middle, holographic head-up display, plug-in hybrid engine, and so on). Still, it is a smart car with a very much clean and intuitive layout. Peugeot unveiled their latest car study at Mobile World Congress last week, called Instinct […]
Years ago, I have written about various options of companies envisioning the future of mirrors and screens. Whether it was Samsung or Toyota or any other company out there. Many brands think about the future way of living with new world of screens evolving. The rising mobility trend drives companies to work on the glass […]